Company News, New Products

H&M Beauty Unveils Fragrance Wardrobe

Three collections, 25 fragrances, debut.

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By: TOM BRANNA

Editor

We hope there's room in the closet for H&M's new fragrance collection which consists of 25 different scents divided into three distinct groups. The collection has been created in collaboration with Givaudan, and is a complement to the existing H&M Beauty assortment. This “wardrobe of fragrances” will be available in store and online starting August 16 in all 47 markets that carry H&M Beauty.   The H&M fragrance collection features a wide range of di...

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